I make complex
tools feel
simple
I'm Vlada Boltabaeva, a product designer for data-heavy B2B platforms: admin tools, dashboards and the design systems behind them. Based in Valencia, working remotely.
See selected work ↓Product &
Design Systems
+18% activation.
I'm Vlada Boltabaeva, a product designer for data-heavy B2B platforms: admin tools, dashboards and the design systems behind them. Based in Valencia, working remotely.
See selected work ↓I make complex
tools feel
simple
Case studyDesigned the product from 10 to 40+ pages and rebuilt its design system · +18% activation
Case studyRedesigned release management end-to-end (Web + iOS) · +30% active users, +15% retention
Case studyResearch-led redesigns of two high-traffic comparison sites, CasinoFeber and TV Matchen · +24% operator CTR

I design data-heavy B2B platforms: admin tools, dashboards and the design systems behind them.
Four years of product design, from first research to the components developers ship.
Let's fix
the boring parts
Boring tools deserve great design.
The edge case is the product.
If it needs a manual, it's not done.
Clickable beats beautiful.
LOADING HELLO.GLB 0.0 / 0.25 MB

